For some reason Seth Godin’s web project Squidoo.com has been popping up on my radar recently. I’d originally explored the site and its offerings back when Seth first launched it sometime in 2006. I promptly created an account and began creating pages (Squidoo calls them Lenses) and would update them fairly inconsistently and infrequently. It [...]
I just finished reading Gary Vaynerchuk’s latest book, The Thank You Economy. I’d had an opportunity to see and hear Gary speak live about his new book via several online resources, and while there is no denying Gary is passionate speaker, he can tear off on a tangent unrelated to the topic at-hand and will [...]
In my role as an Internet Sales Manager for a broadcast company, I often tell clients during consults that if they execute an effective new media campaign, it is possible for them to grow their own audience comprised of so many qualified individuals that they will outgrow the benefit of using traditional media to broadcast [...]
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