As you work your way through your Whensday priorities one of the most important factors to getting all your important Whens accomplished is scheduling when to work on your Whens. But putting items on your calendar is only part of the battle. Once an item is scheduled you still need to do the work. Is […]
I’m not talking about how to survive the typical Night of the Living Dead, 28 Days Later, or The Walking Dead kind of zombies (you just need to follow the rules laid out by Columbus in the Zombieland movies and you’ll improve your odds). I’m talking about how to survive the very real zombies you […]
I find it helpful to have two or three projects of varying difficulty in process at the same time. It allows for a mental fallback position when you’re having trouble solving problems. If one project has you stumped, you can jump to the next project as a mental palate cleanser — a kind of sorbet […]
Selling a concept is very difficult because no one can see it or touch it — ideas are invisible. Your prospects can’t hold an idea in their hands or examine a concept from every angle. There are no tires to kick or cushions to kick-back and relax on or sizes to try on for fit […]
Trouble coming up with a really good idea? How about coming up with a really bad idea? Any easier? When you’re stumped for creative ideas to solve a problem, sometimes thinking about how to make the problem worse will actually help. In order to get really good at pounding in nails straight instead of bent […]
You may already know that I believe professionals in every business category should develop a heroic personal brand of their own. But what good is a hero if they aren’t featured in an exciting storyline? Sure, Batman looks like a bad-ass but it’s not until we witness a storyline in which he faces adversity and […]
If you want other people to buy into your idea, you need to create something that other people want. Empathy is the ability to psychologically identify with another person’s thoughts, emotions, and attitudes. Creative Empathy is the ability to generate innovate ideas for products, services, and solutions that will appeal to the thoughts, emotions, and […]