For some reason Seth Godin’s web project Squidoo.com has been popping up on my radar recently. I’d originally explored the site and its offerings back when Seth first launched it sometime in 2006. I promptly created an account and began creating pages (Squidoo calls them Lenses) and would update them fairly inconsistently and infrequently. It […]
A recent conversation with a friend of mine lead to him describing the creative process he was going through as “molding a new idea out of clay.” That statement sparked an image in my mind, but (as with most ideas) I kept building on it in my own brain and came to the realization that […]
Everyday more businesses and individuals jump into the deep end of the social media pool. Internal or external pressures dictate that you simply MUST have a Twitter account or a Facebook page or a LinkedIn profile or a Foursquare offer or even a Groupon discount. The problem is, you are correct about the need for […]
Just finished reading a pretty cool book this past weekend; “The Micro-Script Rules: It’s not what people hear. It’s what they repeat…” by Bill Schley. The term “Micro-Script” is rather more appealing than “catchy-catch-phrase” but it’s essentially a different breed of the same animal (though it could be argued that by comparison the catch-phrase is […]
“Use What You Have To Get What You Want” is an excellent collection of 100 tips from the collected business wisdom of Jack Nadel. As the author of my own collection of 100 tips (100-Whats Of Creativity: Questions To Spark Your Creativity, Unmuck Your Mind, And Break Through Your Mental Blocks) I’d like to think […]
I was invited to speak to the Central Ohio chapter of NARI (National Association of the Remodeling Industry), and in preparation I had the opportunity to attend their annual awards ceremony last December. One of the speakers at that event was their national president, Paul Zuch. A quote from Paul’s time at the podium immediately cut-through the […]
The Red Rubber Ball At Work is an excellent companion to Rules of the Red Rubber Ball! I was expecting to be a more of the original (which I also loved) but the author slightly shifted the approach in this wholly original addition to the Red Rubber Ball series. I thought it was going to […]