When I think of idea generation and brainstorming, I think of adaptation and variation on concepts and themes. A single concept in a brainstorming session can lead to dozens of other ideas that splinter off the original concept through adapting the concept to other specific purposes and varying elements of the concept to alter the […]
There isn’t always a straight line between knowing what you want to do and knowing how to get it done. Frequently there are roadblocks and hurdles and red-tape and 3-foot thick walls made from binders filled with company policies and procedures that prevent you from making things happen. Part of the process of figuring things […]
Because of the fairy tale in which a princess smooches a frog and it magically transforms into her true love (which incidentally is also how the Coronavirus really came into being), the phrase “you have to kiss a lot of frogs to find your prince” has come to mean that finding true love can be […]
There are plenty of ideas that leave a bad taste in your mouth (especially in an election year), but I ran across a fresh new idea that is designed to leave a good taste in your mouth. This is not a paid or endorsed post (although I did use a referral link to the website), […]
In a recent article I discussed the opportunity of looking at what might be referred to as waste by-products of manufacturing your product or service and seeing if something new and valuable could be created from those leftovers. One of the examples I gave was of the humble Tater Tot which came into creation when some […]
How many of you have heard the phrase “separating wheat from chaff”? Those of you familiar with the term probably know it’s referring to sorting the valuable from the worthless, using the process of “winnowing” which was traditionally done by repeatedly tossing grain into the air of a light wind which would allow the heavier […]
When you’re trying to come up with innovative new ideas and looking for inspiration, but falling short and feeling creatively blocked — you probably need to cast a wider net and broaden the territory you’re searching within for your ideas. If you’re trying to come up with marketing ideas to grow your podcast audience and […]