It can take an entire generation (or two) for an idea to die. Some ideas weren’t always “bad ideas”. Many times the beliefs related to how an idea came into being and was adopted by the masses were once valid. Fearing people from other tribes who looked different and had different cultures from your own tribe was probably […]
Ever been sitting at your desk at work and overheard a co-worker talking about a project and it sparked an idea for a completely unrelated problem you were working on? How about standing in line at your local Starbucks waiting to place your order and hearing another patron on their phone talking about a vacation they’re planning and […]
You’ve heard of PSAs, right? Public Service Announcements? This is a PSI — a Public Service Innovation from Don The Idea Guy. For months they told us it was coming They told us this new technology was going to make our credit card transactions more secure when purchasing at retail stores. I’m talking about the […]
I just published a new brainstorm over at FiveBuckBrainstorms.com. The subject of this collection of 12+ ideas is themed around what salespeople should do after they lose a sale. There is a little back story behind this Five Buck Brainstorm in which you may be interested… Once upon a time… Let me tell you about a B2B business […]
There are just a handful of podcasts that I listen to on a regular (daily or weekly) basis. The ones that get a little “ooh!” out of me when I see there is a new episode downloading to my favorite podcast app. They have great content, interesting guests with relatable stories to share, engaging hosts, and (perhaps most importantly) […]
As part of a daily idea practice I participate in with some friends on Facebook, a recent topic prompt asked for 10 ideas, messages, thoughts, concepts I consider worth sharing with the world. Since January of 2015 I’ve actually been in a habit of posting one of those thoughts on a daily basis (with the help […]
A couple months ago I saw an article from Reuters saying Kmart was planning to bring back the Bluelight Special. Personally, I this is smart move. There are solid strategic reasons for dusting off this promotion from the retro era of retail marketing and updating for the modern social media age. As a matter of fact I think it […]