Everybody wants to take the credit for a great idea, but nobody wants to take the blame for the bad ones. The trouble is, you’re never going to get that great idea put into action unless you take a chance on a few bad ones. Most other people don’t want to get blamed when a […]
Innovation Acceleration could also be described as achieving Creative Velocity. Even more simply stated: The more #ideas you have, the faster you will have more ideas. Click To Tweet The hardest idea to come up with is the first one. It’s the toughest to get out of your head, it’s the toughest to share with […]
How you personally feel about an idea has a direct effect on your ability to put it into action. If you don’t believe the idea will work, it won’t. If you don’t believe the concept is in alignment with your own personal principles, your actions will be out of alignment with your intent to implement. If you don’t […]
Ever go into a store and have someone who worked there ask: “Can I help you?” Of course you have. And 9 times out of 10 you replied with a “No thanks, I’m just looking.” The words “Can I help you?” simply BEG that response. It’s programmed into our psyche. We heard our parents say […]
I recently read an article in AdWeek that posed the question “Is the mobile check-in dead?” In my opinion I don’t think it’s dead yet, but it might be on life-support. And bad marketing along with boring retailers put it there. Once the golden child and shining hope of effective experiential and social affinity marketing, check-in […]
A major part of many people’s sales process is presenting formal proposals to audiences comprised of one or more decision makers. The fact you’re even in the room and at the table with these prospects speaks to the fact they are interested in what you have to offer and what you have to say, the […]
Some people striving to stand out as “Creative” sit by in meetings or during their entire career at companies waiting to be inspired with that one big civilization-saving idea to contribute. They even let other smaller, more mundane ideas go by unspoken because they just weren’t “big enough” to make a real impact on the […]