Have you ever wondered how a piece of popcorn pops? There’s actually a small amount of water with some starch that is trapped inside the outer shell of the kernel. When the kernel is heated the water turns to steam and expands, applying pressure against the inside of the shell which causes an explosion.. The […]
I live in a constant state of discovery. My radar is always up for cool new things — books, music, movies, magazines, art, websites, social media tools, apps, business models, online courses, interesting people, media delivery mechanisms, articles, etc… I always have something new to share. When I’m speaking with friends and clients my conversation inevitably […]
The new year always offers a first best chance to begin something brand new, or to simply begin anew. With the coming of the new year also came two immediate new project launches from The Idea Guy. The first was publishing a brand new book in a brand new format. The Yellow Sticky Guide to DONE […]
Everybody has “that book”. The one they are writing and can never quite get around to finishing and publishing. Personally, I must have four or five. The books aren’t completely abandoned, but they get “back-burnered” because of something else I “need” to work on. After that, I end up opening the file every few days to […]
Are you providing support materials to your new clients? I don’t mean Sales support materials, I mean doing-business-with-us-after-you-buy support materials. Smart salespeople in the world of traditional Media (Radio, TV, Print) will sometimes warn their clients (especially clients who are first-time advertisers) that as soon as their ads begin to run, they should expect to get […]
Have you seen the movie starring Daniel Day-Lewis called “There Will Be Blood“? It’s an incredible film with lots of great actors in winning performances. Even if you’ve seen it before, the movie is worth a second look, if only for the infamous “I drink your milkshake” scene. Spoilers here, so if you haven’t seen […]
Innovation Acceleration could also be described as achieving Creative Velocity. Even more simply stated: The more #ideas you have, the faster you will have more ideas. Click To Tweet The hardest idea to come up with is the first one. It’s the toughest to get out of your head, it’s the toughest to share with […]