When a problem seems to big to solve, just break it into smaller bits and it will be easier to deal with. Like a piece of mosaic, each individual piece becomes a part of a much larger picture. If you can break your big challenge into smaller, compartmentalized parts they will appear less intimidating and […]
Do you have a Thinking Cap? Something you wear when it’s time to get down to business and generate ideas? Perhaps you have some other creative totem that you keep close and “activate” when you want to get into the zone or trigger your flow state. For me it can be as simple as brewing […]
What you focus on is what you work on. What you focus on will be the results you reap. If you focus on the exciting and positive opportunities around you, you will have exciting and positive things to work on. If you online focus on the negative events and people in the world, then it’s […]
Creative people in a variety of industries (design, photography, broadcast, writing, etc.) complain when they feel that client instructions and project guidelines somehow limits their ability to be innovative. I completely disagree with the idea that there are limits on creativity If anything, a project’s boundaries will likely force you to be more creative in […]
Prospecting for sales leads is too often described as “finding people to sell to” when it should truly be described as finding people who could really use your help to solve a problem. I think it’s infinitely more rewarding to get up in the morning and go in search of people who might be able […]
Everyday we are inundated with marketing messages, social media stories, product packaging, and advertising pitches that promise us everything under the sun from whiter teeth and fresher breath to financial security to finding a sexy and smart significant other if we’d only order the right brand of beer at the bar. What do you think […]
Although I continually stress the importance of having a website (especially one with a blog), there are times when launching a simple Landing Page is better for achieving your project goals because a full-blown website might actually work against you! Chris Brogan calls a website your home base. It is the headquarters of your personal […]