You may already know that I believe professionals in every business category should develop a heroic personal brand of their own. But what good is a hero if they aren’t featured in an exciting storyline? Sure, Batman looks like a bad-ass but it’s not until we witness a storyline in which he faces adversity and […]
If you want other people to buy into your idea, you need to create something that other people want. Empathy is the ability to psychologically identify with another person’s thoughts, emotions, and attitudes. Creative Empathy is the ability to generate innovate ideas for products, services, and solutions that will appeal to the thoughts, emotions, and […]
Are you an Amplifier or an Attentuator or a Squelcher? An Amplifier increases the power of a signal so a message can be heard by more people in more places. Do you use your resources and talents to help spread good ideas to those who need them? Do you retweet, and share, and like, and […]
As advanced as automated website chat bots get, they are a poor substitute for human interaction. Do bots have their place? Probably — but it isn’t in the customer service industry. Have you ever had an amazing customer service interaction with a bot that was programmed to help you? At most it was “satisfactory” — […]
Some organizations seem to forget the value potential of a ringing phone. Especially on the days it’s ringing off the hook. The more a phone rings from caller after caller with little or no breaks between those calls, the more of an intrusion some companies (or at least some of their employees) perceive a ringing […]
I challenged myself to create a daily piece of content. Back in 2014 I chose to commit to producing and publishing “something” every single day — no matter what. To skew things in my favor, I chose the smallest canvas I could think of, figuring it would take me less time to fill it up […]
For the last few years I’ve followed the example set forth by Chris Brogan and my friend Anthony Iannarino and selected three words to help guide my decision making and actions through the coming year. I started posting my three words publicly in 2017 and 2018, and thought I would continue the tradition by posting […]