The All-Nighter

Many times a project requires some extra effort. Sometimes it’s a little extra effort — sometimes it requires heroic effort. Your project might need another 15-minutes or it might need another 15 hours. You may have worked on your project all day, but maybe you also need to pull an all-nighter.

I’ve always found that a project with an extra sense of urgency actually allows for an extra influx of creative thought.

When you’re pushing hard to meet a tight deadline, your focus narrows. 
Your attention is directed like a laser-sight on the project you need to finished. When you’re able to shut out all the external distractions, you imagination and creativity will also focus on the project directly in front of you.

The project details now in front of you serve as fuel for generating ideas.

Even though you logically understand that you have an important project deadline to meet, your brain will still make connections and subconsciously offer up alternative ideas that you may consider adding to the project in order to make improvements.

I highly recommend that you choose an idea or two and plan to work on it as an all-nighter. I think you’ll discover some innovative ideas that were too shy for the light of day.