I find it humorous that the analytics these advertising agencies find untrustworthy are the exact same measurement tools that most of them probably use for any other web campaign they run.
http://www.adweek.com/news/technology/course-you-can-trust-us-we-re-google-140385
Apparently Google Analytics are are okay for measuring anything except Google sites.
Everyone goes to the museum to admire the pretty fronts of artistic tapestries, but the ugly backs face the wall and are rarely on display. My wife decided she wanted to host a big family Thanksgiving this year. While we were in the process of cleaning up the house and putting our (my) clutter. Hapy […]
Several years ago I started choosing an annual trio of words to help me stay on track with my goals, focus my actions, and guide my decision making. I copied the practice from Chris Brogan and you can click on that link in his name to visit Chris’ page to read about how he chooses […]
I’ve written in the past about how I come up with some many good ideas (spoiler alert: it’s because I also come up with so many bad ideas). I’ve also shared how important it is to throw away the first dozen or so ideas you come up with because they’re not going to be especially […]